Contributing Stylist/Makeup Artist/ Photographer: Joey
Photography by: Daicyfigueiredo.com
I want to speak to all you ladies and few men this week that color their hair. What I really want to touch on this week is the protection of hair color and the importance of home hair care as in Shampoo and Conditioners. These are some important details and ingredients to look for in picking the right shampoo and conditioner for color treated hair. Everyone looks on their food items making sure its low calories, no fat and all that other stuff to make sure your putting healthy food into your body. Why don’t we as consumers check on the back of our beauty products? Beauty products are now based on Smell, Color of the package and Design. It’s all about Marketing, no substance of what’s really in our home care products.
1) DO NOT believe what you see on the front of the bottle. Just because a big company says its for color treated hair does not mean it really is. There are ways around the laws so a company can put that on the bottle. Im speaking about Commercial and even Professional beauty products. The real information is found on the back.
2) Shampoo and conditioners can be filled with unnecessary wax and ingredients that can build up in your hair and coat it like wallpaper. Just because it’s “professional” and feels good does not mean its good for you. E.g. Cheesecake Factory Grilled Shrimp BLT sounds like fresh and light and pretty healthy right? Wrong! its considered the worst sandwich in America bringing its calorie count to 1,930, 24g of Saturated fat and 2,965 mg of sodium. I know this blog is not about a sandwich but it shows you that the name can make something sound good for you and be just the opposite.
3) Invest! Protect your color service with good products. Yes they may not be $3-$5 at Walmart but as Rhonda says “Would you wash your BMW or Mercedes with cheap dish soap?” no you would take it somewhere that use quality cleansing products.
Lets get down to the details!!!
The most important is the PH range of your shampoo and conditioners. It should fall into the range of 4.5 – 5.5. If it doesn’t say on the bottle then call that 1-800 number and ask. If they can’t give it to you then you know its pretty high. The lower the PH the better the cuticle is closed and your color will last longer.
Sulfate-Free can actually remove more color than sulfate shampoo. Companies have to replace it with another kind of sulfate just a different kind. Goes back to the marketing of that product.
Intense repair treatments are some of the worst and misused products you can use because of the active proteins in them. They harden on the hair and can over protinize the hair and break.
*The only thing that can repair your hair and moisturize are Keratin and Cystine. Not soy, wheat, hydrolyzed vegetable, silk or any other oils and proteins.
Hydrolized Keratine Cashmere- The protein that is the exact protein that your hair and skin are made of. Look for this protein in your products.
Cystine Amino Acid- A crystalline amino acid found in keratin proteins such as Hair, wool and horns
These are some things to look for as you shop around for hair care products. Roca Salon and Spa can only guarantee the color service if you are using the Sojourn and/or Davines products because of the research we have done to insure the long lasting condition of your hair and color.
Check out these two brands because I personally like the ingredients, Ph level and each philosophy of each company.
www.sojournbeauty.com
www.davines.com
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